PPC and Google Ads
Search and display campaigns built around your goals, with careful tracking and budget control.
Paid search can bring in customers quickly, but only with tight targeting and good tracking. We set up and manage Google Ads campaigns, test ad copy and landing pages, and report on cost per lead rather than just clicks.
Benefits
What you get
Control over spend
Daily budgets and negative keywords limit wasted clicks.
Transparent reporting
You see where money goes and what it returned.
Landing page support
Ads work harder when the page they land on matches them.
Deliverables
- Account audit or setup
- Campaign and ad group build
- Conversion tracking
- Ongoing optimisation and reports
Our process
- 1
Discover
We learn about your business, audience, competitors and goals before recommending anything.
- 2
Plan
You receive a clear scope, timeline and priorities so you know what happens and why.
- 3
Deliver
We build or implement in stages, sharing progress and asking for feedback early.
- 4
Improve
After launch we measure, report plainly and refine based on real results.
Frequently asked questions
What budget do I need?
It depends on your market and goals. We will give an honest view after reviewing your sector.
Do I pay Google directly?
Yes. Ad spend is paid to Google from your own account, so you keep full control.
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